Legends x Swansea City x Death Row Records | Out Now

Swansea City are excited to announce a collaboration with Legends and Death Row Records to release a limited clothing range.  

The collaboration joins the worlds of Swansea City Football Club and minority owner of the club, Snoop Dogg, who is also owner of Death Row Records.  

The Legends x Swansea City x Death Row Records collection features limited-edition hoodies, T-shirts, a polo shirt and outerwear with each piece blending Swansea’s badge with Death Row’s iconography and Legends’ athleisure wear. 

The range is available to purchase online now and will be on sale in the club shop on Saturday, November 1 at 10am. Stock is very limited, and supporters are encouraged to purchase early to avoid missing out.

About the brands 

Legends is a Los Angeles–based performance and lifestyle brand founded by Scott Hochstadt, with an ownership group of icons spanning culture and athletics. Known for its minimalist aesthetic and deep roots in athletic culture, Legends has collaborated with leading figures across entertainment and sports in the United States – with Death Row Records & Swansea City being the latest.

Death Row Records was originally founded in 1991 by Dr Dre, Suge Knight and The D.O.C, and revolutionised the West Coast hip-hop scene by producing albums era-defining artists such as Dr Dre, Tupac Shakur and Snoop Dogg himself. Under Snoop’s leadership since 2022, the label has been reborn with a focus on cultural collaboration, digital innovation, and fashion. The Swansea City x Death Row x Legends collection continues that evolution, allowing Death Row’s legendary brand to connect music and sport.

The Swansea City × Death Row × Legends collaboration signals a new era for the club, one that looks beyond the pitch and embraces its place in global culture.