first time friends & family guide

First time fans and family guide

We hope you’re looking forward to joining us at the Stadium and we looking forward to welcoming you into the Jack Army.

For information on travelling to the stadium, please click here.


We recommend purchasing tickets online in advance HERE

You can also buy tickets in-person at the stadium ticket office or over the phone during opening hours.

Normal opening hours:

Monday-Friday: 9am-5pm

Saturday: Closed

Sunday: Closed

Matchday ticket office opening hours are:

Matchday: 9am-half-time

Opening times around Bank Holidays and holidays such as Christmas, New Year or Easter may vary. Any variations to the opening times will be communicated in the news section of the website. 

Not sure which stand would suit you best? Click HERE.

On matchday, tickets can be purchased at the ticket office.

Any ticket issues can be resolved at the ticket office on matchday. Supporters who require a wheelchair bay, accessible seating or who need any other support can click HERE for more information.

For all ticketing options and memberships, click HERE.


Our club shop is located in the West Stand. Before heading through the turnstiles, why not take a look around to view the latest Swansea City goodies and merchandise?

Internal photo of the club shop



Turnstiles open 90 minutes before kick-off. When you’re ready to enter the stadium, please have your ticket ready to be scanned.

You should enter the stadium via the turnstile shown on your ticket.

Please arrive early so you don’t miss a minute of the action. Each set of turnstiles has an accessible entrance. If you require the use of this entrance, please speak to a steward.


Swansea City have continued to team up with Superbowl UK Swansea to bring fans the Stadium family area for the 2023-24 season.

Child in Swans shirt plays the batak machine

The popular batak machine and virtual penalty shootout remain in place, with young supporters able to take advantage of the selfie wall, face painting, free flags for young fans and activities hosted by the Swansea City AFC Foundation.

Award-winning entertainment company, Rolypoly Entertainment, will be hosting a kids disco and DJ set every Saturday matchday with all your favourite pre-match music and Swansea favourites.

Self-order units are in place within the stand, with fans now able to place their orders in preparation for half-time. Supporters can choose from a wide variety of food, including the Junior Jack meal deal.

Chris from RolyPoly entertainment

Cyril and Cybil will even pop by to have a dance thirty minutes before kick off.

There will also be games and activities to keep young fans of all ages entertained all the way until kick-off.


Supporters are able to purchase food and refreshments in the concourses with a range of drinks, snacks, and meal options to enjoy.

Self-order units (SOUs) will be stationed in the South and West Stands of the Stadium, with supporters now able to place their order ready for half-time.

We also have a Welsh range of produce, for the true Swansea experience.


Baby changing facilities are located on all concourses. If you cannot locate them, please contact a steward who will be able to assist.

Junior Fans in the South Stand, can take advantage of the family area which has activites for fans of all ages.


Meet our mascots Cyril and Cybil. They can be seen around the stadium on matchday supporting the Swans.

If you see them, make sure you come and say hello.

Swansea City mascot


The Stadium is a cashless venue with card accepted throughout the ground. This leads to shorter queuing times with a fast, friendly service at all kiosks.

However, if you need a cash point, the nearest one is located at the Morfa Retail Park which is a five minute walk from the stadium. Cash points are located in front of Argos, and inside Morrisons.


If this is your first visit to the Stadium – let us know by emailing:

Our dedicated team can help you plan your day, and arrange for you to collect a keyring upon your arrival at the Stadium.

Young Swans fan

If you need more information, please contact our supporter services team, by clicking here. To find out more about our in-stadium accessibility support, please click on the button below.