Swansea City AFC Foundation inaugural community matchday a success
The work of Swansea City AFC Foundation was put in the spotlight and celebrated by the 17,000-strong crowd in attendance for Saturday’s dedicated matchday against Southampton.
To mark the EFL's newly-launched round of fixtures designed to put the spotlight on the work of club's community organisations, the home game focused on the numerous projects and initiatives the Foundation deliver throughout our city and the wider locality.
The men’s squad warmed-up in t-shirts bearing the Foundation’s logo prior to kick-off, while the guard of honour to welcome the Swans and Saints teams onto the pitch were made up of made up of the winning schools from the local EFL Utilita Kids Cup and EFL Utilita Girls Cup competitions.
There were also information stations around the stadium for supporters to find out more about, and register an interest in, the initiatives the Foundation deliver, while donation points ensured valuable fundraising to help the club’s charitable arm continue to help our community.
Additionally, as part of the matchday, the Foundation named Jesse Ormond as their Community Hero.
Jesse has been attending Premier League Kicks sessions in Pembroke for the past four years, but has now made the jump to becoming a volunteer coach on the programme, as well as volunteering with his local club.
To celebrate Jesse’s hard work, he was invited to the Swansea.com Stadium to see the Swans in action, as well as receiving his award from Paul France, the head of the Foundation.
“It’s wonderful to have a matchday for the Foundation and to shine a spotlight on the work we do,” said France.
“We’ve got some fantastic staff that work so hard in our community every day, and it’s great to be able to highlight the work that they do, and it’s great to raise the profile of what we do with the supporters.
“We work really closely with the club, so we are really appreciative of the help that they give us.
“Everything supporters saw on the day, be it the videos on the big screens, presentations at pitch side or the players wearing our logo, it all adds value and really helps us.”
