Hamberg happy to work alongside Potter again

30th June
First team

Assistant coach Bjorn Hamberg is relishing the opportunity of once again working alongside Graham Potter at Swansea City.

Hamberg joined Potter’s backroom team on Thursday following a successful spell working together at Swedish club Ostersund.

Born and raised in Ostersund, Hamberg has upped sticks and moved his long-term partner and three-year-old daughter with him to South West Wales.

As well as Potter, he also reunites with assistant manager Billy Reid and head of recruitment Kyle Macaulay in SA1.

“I’m very excited to be here at Swansea,” said Hamberg. “Obviously, it’s a completely different challenge because I’m a local Ostersund boy and have been there my whole life.

“But I think it’s good from a personal and professional point of view.”

Hamberg started his time at Ostersund as assistant manager before Potter’s arrival.

He then moved into the analysis department as Reid was appointed Potter’s no.2.

Hamberg’s current role will see him work with the current analyst team along with Potter on match plans, opposition analysis and training ideas.

“I try to create an environment where I can help players improve by showing them video clips and building them into sessions,” said Hamberg. “I then feed back to Graham and the players after games. At the end of the day, it’s about how much I can help prepare the players, so it’s just as important to watch training than games.”

With the Swans squad set to return for pre-season training on Monday, Hamberg can’t wait to get started.

“It’s great to be at Swansea because Ostersund have had a great link with the team over the years,” added Hamberg.

“I always followed Swansea in some way because they played a friendly in Ostersund a few years ago. I watched them train and then there was the link with Roberto Martinez and Graeme Jones, who later returned to Ostersund with Wigan.

“The football challenge is so exciting – I just can’t wait to meet the squad and get started.

“Since walking through the door, it seems like a great place with very good people around which is what you need.

“If you’re a player or staff, you want to come to work here and help the club have success on and off the pitch.”