Swansea City unveil new third kit sponsors for 2020-21 season

20th October 2020
Third kit sponsors

Swansea City is delighted to announce Westacres and Ministry Group will feature on the club's third kit for the remainder of the 2020-21 season, alongside Swansea University who sit on the front of the shirt. 

Westacres' logo will feature on the back of the third kit shirt, while Ministry of Furniture's logo will be placed on the back of the shorts. 

Swansea City fans will get the first chance to see Steve Cooper’s side sport the new colours when they wear the kit for the first time against Coventry City tonight.

Westacres is a prestigious residential property development company, with its headquarters based in South Wales.

Providing luxurious and bespoke homes in the most desirable areas across Wales, Westacres has been behind major developments at Summerland, Priory Gardens, Maes Y Ffynnon and Parc Y Mynydd. 

Work will begin shortly on the latest development in Upper Killay, Swansea – Gower Heights.

Westacres offer their customers the complete package, from the choice of location, to the design and completion of bespoke homes to provide homeowners with a community they can be proud of.  

“Westacres is delighted to become a commercial partner with Swansea City for the current and forthcoming seasons,” said Westacres director, Tonia Morgan.

“We’re excited that this new partnership will strengthen our already existing relationship with the club, and further raise the brand awareness of Westacres.

“We look forward to what we hope will be a triumphant year for us both on and off the pitch.”

Swansea City’s head of commercial, Rebecca Edwards-Symmons added: “To have Westacres involved with the club for the next four years is brilliant news.

“Ian and Tonia are huge supporters of the club and for us to be aligned with the prestige brand of Westacres in the long term is great for both parties.

“We look forward to developing our relationship with the team over the next four years"

Ministry of Furniture, which emerged from the closure of the Port Talbot Remploy factory in 2013, has established a reputation for designing and creating inspirational interiors for the smallest or largest workplaces.

The Ministry of Furniture team adapted quickly to the challenges posed by the coronavirus pandemic and have designed and produced a range of protective screens for workplaces using their existing machinery, skills and materials.

These products have been adapted for use within NHS facilities, public reception areas, shops, bars, restaurants, schools and offices. The technology has played a key role in helping many businesses reopen safely as the original lockdown eased.

The company also used its skills and equipment to branch out into making masks and face protection for key workers during the crisis, donating thousands of masks during the pandemic.

It also played a key role in converting facilities in the local area into field hospitals to help the NHS cope with treating Covid-19 patients.  

Ministry of Furniture also recycles furniture at its Ystalyfera factory, leading the way in developing environmentally-friendly solutions and upcycling furniture.

“We are delighted to be working with the Swans and it is great to see our logo on the kit of a team that means so much to the local community,” said Ministry of Furniture’s chief executive officer, Graham Hirst.                                                       

“We feel this is a great alignment of brands; central to our company culture is our ethos of always putting social aims at the heart of the venture.

“We feel a partnership such as this brings us closer to the community and fulfils many of our objectives as a business.

“We are also aware that many of the strongest brands in the area work with the Swans. We look forward to meeting and partnering with some of those businesses through the Swans and realising mutual goals and objectives.

“Many of those businesses, like us, have endured some challenging times of late. Working with the Swans, who bring so much pleasure to so many fans, offers a sense of optimism and positivity as we move through these challenges and towards better times ahead.”

Swansea City’s Rebecca Edwards-Symmons added: “To have Ministry Group on the back of our third kit shorts this season is fantastic.

“The work that Ministry has done to help local business Covid-proof their business processes is testament to the work they do in our local business community.

“We have a lot of shared goals and objectives and look forward to a long-term partnership with them.”