Official vodka and lounge partner

AU Vodka

Swansea City is delighted to announce a two-year partnership with Au Vodka, which will see the brand become the club’s official vodka and lounge partner.

In addition to the partnership rights, Swansea City and Au Vodka are collaborating to launch the Au Vodka Experience.

The exclusive Au Vodka Experience will give supporters the opportunity to watch fixtures from the luxury lounge, with the option to include a personal mixologist.

Founded in 2015 in Swansea, Au Vodka has grown exponentially to become the most popular and sought after vodka in the UK. The brand has been named the UK’s fastest-growing company and exports to more than 35 countries.

Previously known as the Vodafone Business Lounge, the Au Vodka Lounge is situated on the third floor of the stadium and will provide guests with a superior matchday experience.

The room can accommodate up to 14 guests in a boardroom style layout, and is equipped with its own private bar area, a fantastic view of the hallowed Stadium turf, and also boasts interchangeable mood lighting.

Lee Merrells, head of partnerships at Swansea City, said: “We are thrilled to be partnering with Swansea’s own Au Vodka.

“To see a local brand grow and achieve global success, certainly aligns with our objectives and goals."

“We look forward to welcoming fans to enjoy the Au Vodka Experience.”

Charlie Morgan and Jackson Quinn, managing directors at Au Vodka added: “As a Swansea based homegrown brand it is great to be the official Vodka partner of Swansea City AFC with the exclusive Au Vodka Lounge to view all of the exciting upcoming Swans games. Even with our recent global expansion into the USA and further afield it’s great to sit back and partner with our local team who we have supported from childhood.”

“We’re really looking forward to this great partnership and the upcoming season, we will be celebrating with an Au Vodka for sure!”


The Au Vodka Experience is available to book for limited matchdays during the 2023-24 season.

For information on packages, or to book, please call 01792 616628 or email