From the Boardroom
Chief operating officer Chris Pearlman brings fans up to date on events and progress off the pitch at Swansea City in today's edition of Jack Magazine.
Good afternoon and welcome back to the Liberty. Also, a warm welcome to the directors, players and supporters from Bolton Wanderers who have made the journey to South Wales.
Off the pitch, one of the areas we are most proud of is the work the media department has done with the official club app. Rebecca Edwards-Symmons, our head of digital, deserves particular recognition for the work she has done with the app.
With approximately 40,000 downloads to date, it became one of the UK’s first official club football apps when it was launched in the summer of 2017.
For many fans, it is the first place they go for Swans news, scores, updates, tickets, videos, highlights and shopping for merchandise etc. It works alongside our official website really well.
The app has received quite a bit of recognition within the football industry since its launch; getting shortlisted for top accolades at the Sports Business Awards, Sports Technology Awards (two categories), Design Week Awards and Football Business Awards.
Just last week, the club announced that we received a new nomination – this time for the ‘In-App Season Ticketing’ feature that we rolled out this season.
The nomination came from The Ticketing Business Awards, which recognise leadership, innovation and achievement in the application of ticketing across sports, performing arts, music, cinema, live entertainment and visitor attractions.
The Swans were the first football club in the UK to launch in-app ticketing for supporters. As well as individual match tickets, the functionality also allows season ticket holders to store their season card on the official app to gain entry at the Liberty Stadium on matchdays.
If you haven’t already tried the feature, please do so for one of our forthcoming games.
While we are in Championship action this afternoon, I think everyone is also looking forward to our FA Cup quarter-final tie with Manchester City at the Liberty on March 16.
We recently announced some cut-price tickets for the game. Fans under the age of 16 will be able to attend for only £5, while adult season ticket holders can purchase tickets for only £17.50 and concessions pay just £10.
Jack Army member prices are just £20 for adults and £12.50 for concessions, while general sale prices for non-season ticket holders and non-Jack Army members will be £25 for adults and £15 concessions.
Prices will increase for all on matchday to £30 for adults, £20 concessions and £10 for under-16s.
We have received encouraging and positive feedback on the prices, although supporters should also be aware that, under FA Cup rules, all prices must be agreed between both clubs.
Please see our website for further details on pricing.
We are hopeful the Jack Army will be out in full force for what should be a thrilling and testing cup tie.
However, today we set our sights on Bolton, and what is certain to be a big match in our league campaign as we begin a run of important fixtures.
Games come thick and fast at this stage of the season, especially in April where we have seven fixtures in total.
Enjoy the match and thanks for your support.
